Dista Deliver Powers Hyperlocal Delivery of Mobile Phones for a Leading Retail Chain

Value Delivered

delivery riders managed (Self and DaaS)
customer experience with an order tracking link
first attempt delivery rate (FADR)


A multi-brand retail chain was looking for a better way to streamline last-mile delivery for mobile phones. It has around 800 stores in several cities across the country’s southern state. The company wanted to manage self and third-party riders. 


The company wanted to automate and streamline its hyperlocal delivery process and deliver mobile phones to its customers within an hour after the customer placed an order. It also wanted to integrate with third-party courier delivery services for orders beyond specific pincodes.


  • Dista’s delivery management software facilitates dynamic order management and assigns orders to self and third-party riders. Our AI/ML-based system considers multiple business constraints like distance, proximity, and availability to assign the right order to the right agent. Managers can also assign an order manually to riders.

  • Drivers get a dedicated app that offers a list of orders assigned, customer information, route navigation, a one-tap calling button, and more.

  • Our system seamlessly integrates third-party courier agencies to manage delivery riders and orchestrate order management.


  • Order delivery authentication is validated once the customer shares OTP with the rider.


  • Seamless scheduling and routing improved first attempt delivery rate (FADR)


  • Continuous tracking of the vehicles for overspeeding, route deviation, and location change helped managers monitor deliveries.
See How Enterprises Leverage Location Intelligence with Dista
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“Dista’s delivery management product, Dista Deliver, helped streamline our delivery business for ~750 KFC stores across India. Dista Deliver enables us to schedule, allocate, and track more than 10,000 self and DaaS riders and manage all our stores centrally.”

Rohit Kathpalia

Rohit Kathpalia

Associate Director IT - IT Strategy, KFC India Pvt Ltd

Sangeetha Mobiles

“By leveraging Dista Delivery, we are delivering over 2,000 orders/month across 700 stores. Their system helped our store managers get real-time visibility on delivery execs and enabled them to allocate orders automatically.”

Anirban Chakraborti

Anirban Chakraborti

Head of Digital, Sangeetha Mobiles

Wellness Forever

“Dista Deliver enabled us to orchestrate our complex hyperlocal delivery ops. We leveraged their robust hybrid model for 600+ self and DaaS riders. They helped us fulfill over 1.2 lakh orders/month pan India across 300 stores.”

Anirban Chakraborti

Anirban Chakraborti

E-business and Omnichannel Platforms Head, Wellness Forever